Novus Entertainment status

Novusnow.ca is the official website for NOVUS Entertainment Inc., a Canadian telecommunications company. Its business model is distinct because it operates as a Fibre-to-the-Building (FTTB) provider, which means it focuses on wiring up select high-rise residential and business buildings in Metro Vancouver with its own fibre optic network. This strategic, niche approach allows the company to offer high-speed, symmetrical internet services that are highly competitive. NOVUS's history dates back to 1996, and it has since positioned itself as an alternative to the major national carriers like Telus and Shaw (now part of Rogers) by focusing on a specific geographic market and building a dedicated network. The company's primary revenue streams come from monthly subscription fees for its services, which include Internet, TV, and phone. It emphasizes no contracts and price guarantees for a set period, which is a key part of its value proposition and a major differentiator from its competitors. NOVUSNOW is the customer-facing side of the business, where users can check building availability, sign up for services, and manage their accounts. The website highlights the benefits of a 100% fibre network, including unlimited data and symmetrical download and upload speeds, which are particularly appealing to users who work from home, game, or stream content. The company's focus on local service is also a key part of its brand identity; its support staff are based in Vancouver, allowing for a more personalized and community-focused experience. NOVUS has also expanded into business-to-business (B2B) services, leasing dark fibre and providing dedicated internet access to enterprises. This diversification of services and its unique FTTB business model allows it to compete effectively by providing a premium, high-speed service to its target market.