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    Attentive outage history

    3 recorded Attentive incidents since October 2025, with official updates, affected components, duration and resolution information.

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    Campaign sends are paused

    Started March 26, 2026 at 5:04 PM UTC · 5h 59m

    OutageMajor incident
    Affected components
    Message Sending
    1. March 26, 2026 at 7:51 PM UTCidentified

      Campaign sends are currently paused. Our engineering team has identified the issue, and we are working to fix it.

    2. March 26, 2026 at 8:41 PM UTCmonitoring

      Campaign sends have resumed. We are now sending any campaigns that were not sent between 1:04 PM and 4:25 PM ET. All future scheduled campaigns will be sent as normal.

    3. March 26, 2026 at 11:03 PM UTCresolved

      All campaign functionality is fully restored.

    Partial Outage (External) - Event Collection & Creative Serving

    Started February 10, 2026 at 8:45 PM UTC · 1h 55m

    OutageMajor incident
    Affected components
    Creative ServingEvent Collection
    1. February 10, 2026 at 9:46 PM UTCmonitoring

      20:45 UTC We are monitoring a partial outage of our external cloud provider.

    2. February 10, 2026 at 9:50 PM UTCmonitoring

      21:45 UTC We are monitoring a partial outage of our external cloud provider. They have begun to apply remediation and we are seeing initial recovery.

    3. February 10, 2026 at 10:12 PM UTCmonitoring

      22:12 UTC We are still monitoring a partial outage of our external cloud provider. Recovery trend continues and is steadily approaching resolution.

    4. February 10, 2026 at 10:39 PM UTCresolved

      22:35 UTC Our cloud provider has given the all clear and we can confirm we see full recovery.

    Widespread Access Issue

    Started October 20, 2025 at 6:45 AM UTC · 14h 58m

    OutageCritical incident
    Affected components
    Link ResolutionReportingJourneysCreative ServingCampaignsEvent CollectionMessage SendingTest Messages
    1. October 20, 2025 at 3:34 PM UTCidentified

      Due to an issue with one of our upstream providers Attentive has temporarily paused message sending and showing signup units, and reports cannot be downloaded. Some pages in the application may also be slow to respond. We are working on addressing the issue.

    2. October 20, 2025 at 3:42 PM UTCidentified

      We are continuing to work on a fix for this issue.

    3. October 20, 2025 at 8:38 PM UTCmonitoring

      A fix has been implemented and we are monitoring the results.

    4. October 20, 2025 at 9:43 PM UTCresolved

      This incident has been resolved.