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    Bitly outage history

    50 recorded Bitly incidents since July 2023, with official updates, affected components, duration and resolution information.

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    Major Service Outage - Bitly.com Website Unavailable

    Started April 25, 2026 at 11:04 PM UTC · 6m

    OutageCritical incident
    Affected components
    Website (Bitly.com)
    1. April 25, 2026 at 11:04 PM UTCinvestigating

      We are currently investigating reports of a major service outage impacting the Bitly website (bitly.com). Our on-call team is working to identify and resolve this issue. We will provide an update within 30 minutes.

    2. April 25, 2026 at 11:06 PM UTCmonitoring

      We are seeing recovery from an issue that was affecting the availability of bitly.com. We will continue to monitor.

    3. April 25, 2026 at 11:10 PM UTCresolved

      The incident affecting availability of bitly.com has been resolved and the website is fully operational.

    Partial Outage Impacting Pricing and Packaging

    Started March 16, 2026 at 7:42 PM UTC · 38m

    Pending
    Affected components
    Website (Bitly.com)
    1. March 16, 2026 at 7:42 PM UTCinvestigating

      We are currently experiencing an issue with our 3rd party provider that is resulting in a partial degradation of services relating to pricing and packaging. We continue to monitor the situation.

    2. March 16, 2026 at 8:20 PM UTCresolved

      The issue has been identified and resolved. We will continue to monitor.

    Intermittent Provider Issues

    Started February 12, 2026 at 5:49 PM UTC · 7d 8h

    IssuesMinor incident
    Affected components
    Bit.ly Redirects
    1. February 12, 2026 at 5:49 PM UTCmonitoring

      We have received reports of intermittent DNS resolution issues on bit.ly due to residual caching from a recent provider outage. These issues should dissipate over the next several hours. We continue to monitor the situation. Note that while you may see interruptions in connections your audience may not.

    2. February 17, 2026 at 12:40 AM UTCmonitoring

      We continue to monitor this issue with several ISPs showing resolution. If you are encountering this issue, we would appreciate knowing what ISP (Internet Service Provider) you are on when you report the issue. We are working with affected ISPs to get the erroneous DNS entries cleared from their residual cache layers.

    3. February 20, 2026 at 12:34 AM UTCmonitoring

      This incident has been resolved at the root cause layer for several days, and it seems that residual DNS cache layers have now cleared.

    4. February 20, 2026 at 2:21 AM UTCresolved

      This incident has been resolved.

    Sporadic Login Issues with Support Portal

    Started January 5, 2026 at 9:42 PM UTC · 1h 22m

    OutageMajor incident
    Affected components
    Website (Bitly.com)
    1. January 5, 2026 at 9:42 PM UTCinvestigating

      Bitly has identified scattered occurrences of login issues concerning our Help and Support Portal and have begun an investigation into the problem.

    2. January 5, 2026 at 11:04 PM UTCresolved

      This incident has been resolved.

    Provider outage affecting email sends

    Started September 12, 2025 at 12:38 PM UTC · 1h 32m

    Pending
    1. September 12, 2025 at 12:38 PM UTCidentified

      We have identified a 3rd party provider outage that is impacting our ability to send transactional emails to our customers (e.g. email validation, etc). The provider has acknowledged the issue and is working on a fix. We will provide an update within 30 minutes.

    2. September 12, 2025 at 1:25 PM UTCidentified

      We are continuing to observe an outage of a 3rd party provider that is impacting our ability to send transactional emails to our customers (e.g. email validation, etc). The provider is continuing to work to mitigate the issue. We will provide an update within 30 minutes.

    3. September 12, 2025 at 2:01 PM UTCmonitoring

      We're observing recovery after an incident where a 3rd party provider outage caused issues with transactional email sends. We will continue to monitor to ensure that the incident is fully resolved.

    4. September 12, 2025 at 2:11 PM UTCresolved

      The incident has been resolved.

    Provider outage affecting email sends

    Started September 12, 2025 at 8:46 AM UTC · 1h 38m

    Pending
    1. September 12, 2025 at 8:46 AM UTCidentified

      We have identified a 3rd party provider outage that is impacting our ability to send transactional emails to our customers (e.g. email validation, etc). Our on-call team is working with the provider to restore functionality for Bitly users. We will provide an update within 30 minutes.

    2. September 12, 2025 at 9:30 AM UTCidentified

      We are continuing to observe a 3rd party outage that is impacting our ability to send transactional emails (e.g. email validation). We are monitoring the situation and will provide another update within 30 minutes.

    3. September 12, 2025 at 10:17 AM UTCmonitoring

      We are observing recovery from a 3rd party provider outage that was impacting our ability to send transactional emails to our customers. We will continue to monitor to ensure that the issue is fully resolved.

    4. September 12, 2025 at 10:24 AM UTCresolved

      The 3rd party outage causing issues with transactional email sends has been resolved.

    Provider outage affecting [product functonality]

    Started September 11, 2025 at 11:21 PM UTC · 1h 0m

    OutageMajor incident
    Affected components
    Website (Bitly.com)
    1. September 11, 2025 at 11:21 PM UTCidentified

      We have identified a 3rd party provider outage impacting our new user sign up functionality. Our on-call team is working with the provider to restore functionality for Bitly users. We will provide an update within 30 minutes.

    2. September 11, 2025 at 11:50 PM UTCmonitoring

      We are observing recovery of the 3rd party outage that was causing issues with new sign ups. We are continuing to monitor the situation to ensure that functionality has been fully restored.

    3. September 12, 2025 at 12:21 AM UTCresolved

      The outage of our 3rd party provider that was blocking new user sign ups has been resolved.

    Provider outage affecting PayPal Payment Method

    Started August 1, 2025 at 1:02 PM UTC · 2h 35m

    OutageMajor incident
    Affected components
    Website (Bitly.com)
    1. August 1, 2025 at 1:02 PM UTCidentified

      We are currently experiencing a 3rd party provider outage impacting checkout and payment method updates when utilizing PayPal. Our on-call team is working with the provider to restore functionality for Bitly users. We will provide an update within 30 minutes.

    2. August 1, 2025 at 1:49 PM UTCidentified

      PayPal is continuing to experience issues that are impacting use on our checkout and payment method update functionality. They are actively investigating and working to mitigate the issue. To make a purchase, please utilize checkout using a credit card.

    3. August 1, 2025 at 3:37 PM UTCresolved

      The 3rd party provider incident involving checkout with PayPal has been resolved.

    Major Service Outage - API

    Started May 13, 2025 at 6:30 PM UTC · 7m

    OutageCritical incident
    Affected components
    Website (Bitly.com)API
    1. May 13, 2025 at 6:30 PM UTCinvestigating

      We are currently investigating reports of a major service outage impacting our public API. Our on-call team is working to identify and resolve this issue. We will provide an update within 30 minutes.

    2. May 13, 2025 at 6:30 PM UTCinvestigating

      We are continuing to investigate this issue.

    3. May 13, 2025 at 6:34 PM UTCidentified

      The issue has been identified and we are working to restore the service.

    4. May 13, 2025 at 6:37 PM UTCresolved

      This incident has been resolved.

    5. June 11, 2025 at 3:21 PM UTCpostmortem

      On `2025-05-13` We experienced an outage affecting the Bitly Public API from `18:12Z` to `18:34Z`. This affected the ability to use the Bitly site or create new links, but did not impact usage of any existing links. The root cause was an error with a newly provisioned application secret which caused a fatal API service error that didn't fail our deployment pipeline. Our monitoring systems detected the issue quickly and we successfully rolled back to restore services. We have since taken steps towards resolving root causes, including improving secrets validation and faster failure detection during service initialization.

    Issues with uploaded Images

    Started April 7, 2025 at 5:24 PM UTC · 7h 34m

    IssuesMinor incident
    Affected components
    Bitly Pages
    1. April 7, 2025 at 5:24 PM UTCinvestigating

      We are currently investigating an issue preventing uploaded images to be fetched. This could be affecting Link in Bios and QR codes.

    2. April 7, 2025 at 5:33 PM UTCinvestigating

      We are continuing to investigate, this is also affecting uploading images.

    3. April 7, 2025 at 5:52 PM UTCidentified

      We have identified the issue and are working to resolve it. Images are unable to be retrieved or uploaded. This may affect QR Code logos and Bitly Pages with images.

    4. April 8, 2025 at 12:01 AM UTCmonitoring

      We are seeing improvement and will continue to monitor the situation.

    5. April 8, 2025 at 12:58 AM UTCresolved

      The issue has been resolved, and all services appear to be operating as expected.

    6. April 8, 2025 at 1:08 AM UTCpostmortem

      From `16:41Z` - `23:56Z` operations on and access to user uploaded images failed. This affected user ability to add new images to QR codes and Pages, and affected display of user uploaded images on Page buttons and backgrounds. The root cause was human error by our service provider during the application of a policy change. A restriction intended for one object incorrectly applied at the bucket level. We understand the significant impact this has had and we are taking steps with our service provider to prevent this from happening again.

    Major Service Outage - Affecting API and Website

    Started January 17, 2025 at 5:43 PM UTC · 30m

    OutageMajor incident
    Affected components
    Webhook DeliveryMetricsWebsite (Bitly.com)API
    1. January 17, 2025 at 5:43 PM UTCidentified

      We are currently experiencing a major service outage impacting our Website and API. Our on-call team has identified the root cause and is working and resolve this issue. We will provide an update within 30 minutes.

    2. January 17, 2025 at 6:13 PM UTCresolved

      An incident impacting our website, API, webhooks and metrics has been resolved and all actions should now be operational.

    Partial Service Outage - Affecting Certain Actions on Logged-in Experience on Website

    Started January 16, 2025 at 11:27 PM UTC · 27m

    OutageMajor incident
    Affected components
    Website (Bitly.com)
    1. January 16, 2025 at 11:27 PM UTCinvestigating

      We are currently investigating reports of a partial service outage impacting our logged in website experience - with some actions failing including redirecting links to new long urls. Our on-call team is working to identify and resolve this issue. We will provide an update within 30 minutes.

    2. January 16, 2025 at 11:31 PM UTCmonitoring

      We are seeing recovery from an incident that was affecting our logged in web experience (specifically redirecting links to new long URLs). Our on-call team is monitoring the situation and working to determine what caused the issue.

    3. January 16, 2025 at 11:54 PM UTCresolved

      The incident has been resolved and all actions on the logged in website experience are operational.

    Major Service Outage

    Started December 18, 2024 at 4:31 PM UTC · 7m

    Pending
    Affected components
    Website (Bitly.com)
    1. December 18, 2024 at 4:31 PM UTCinvestigating

      Hi community. We’re currently investigating issues serving the Bitly website. We will provide an update on this issue within 30 minutes

    2. December 18, 2024 at 4:35 PM UTCidentified

      We have identified a change which has created intermittent website errors for some of our users. A fix is being implemented and we will begin monitoring.

    3. December 18, 2024 at 4:38 PM UTCresolved

      This incident has been resolved.

    Issues with Billing Related Actions

    Started November 28, 2024 at 9:16 AM UTC · 1h 12m

    OutageMajor incident
    Affected components
    Website (Bitly.com)
    1. November 28, 2024 at 9:16 AM UTCidentified

      We are currently experiencing issues with our 3rd party billing provider. This is affecting various billing related actions (upgrading to paid plans, retrieving billing information, etc). We are monitoring the situation closely and will share an update as soon as we know more.

    2. November 28, 2024 at 9:38 AM UTCidentified

      We are currently experiencing issues with our 3rd party billing provider. This is affecting various billing related actions (upgrading to paid plans, retrieving billing information, etc). The provider has acknowledged the incident and is currently investigating. We are monitoring the situation closely and will share an update as soon as we know more.

    3. November 28, 2024 at 10:09 AM UTCidentified

      We are currently experiencing issues with our 3rd party billing provider. This is affecting various billing related actions (upgrading to paid plans, retrieving billing information, etc). The provider has identified the issue and is currently implementing a fix. We are monitoring the situation closely and will share an update as soon as we know more.

    4. November 28, 2024 at 10:20 AM UTCmonitoring

      We are currently observing recovery from a 3rd party software outages that was was affecting various billing related actions (upgrading to paid plans, retrieving billing information, etc). We are continuing to monitor the situation closely!

    5. November 28, 2024 at 10:28 AM UTCresolved

      The incident with our 3rd party billing provider has been resolved and we've seen full recovery. We appreciate your patience!

    Intermitent Issues with Billing Related Actions

    Started November 25, 2024 at 2:26 PM UTC · 1h 7m

    Pending
    Affected components
    Website (Bitly.com)
    1. November 25, 2024 at 2:26 PM UTCidentified

      We are currently experiencing issues with our 3rd party billing provider. This is intermittently affecting various billing related actions (upgrading to paid plans, retrieving billing information, etc). The provider has acknowledged the incident and the cause is currently under investigation. We are monitoring the situation closely and will share an update as soon as we know more!

    2. November 25, 2024 at 3:19 PM UTCmonitoring

      A fix has been implemented and we are monitoring the results.

    3. November 25, 2024 at 3:33 PM UTCresolved

      This incident has been resolved.

    Issues Processing PayPal Payment Method at Checkout

    Started October 16, 2024 at 7:45 PM UTC · 1h 15m

    OutageMajor incident
    Affected components
    Website (Bitly.com)
    1. October 16, 2024 at 7:45 PM UTCidentified

      We are currently experiencing issues processing PayPal as a payment method in our online checkout flow. If you need to make a purchase, you can still do so successfully by providing a credit card as your payment method instead. The provider has acknowledged the service disruption and the cause is currently under investigation. We are monitoring the situation closely and will share an update as soon as we know more!

    2. October 16, 2024 at 8:46 PM UTCmonitoring

      Our 3rd party provider has implemented a fix for the service disruption that was causing issues with using PayPal as a payment method in our checkout flow. We have observed recovery and will continue to monitor the situation. PayPal payment methods should now be function in our checkout flow, but if you continue to encounter any issues, using credit card is still a viable workaround.

    3. October 16, 2024 at 8:59 PM UTCresolved

      This incident has been resolved.

    Intermittent errors on sign up sign in pages

    Started October 1, 2024 at 3:28 AM UTC · 15m

    IssuesMinor incident
    Affected components
    Website (Bitly.com)
    1. October 1, 2024 at 3:28 AM UTCinvestigating

      Hi community. We’re seeing indications of errors affecting users on sign up and sign in pages . We’re looking into this now and will share an update within 30 minutes.

    2. October 1, 2024 at 3:37 AM UTCmonitoring

      A fix has been implemented and we are monitoring the results.

    3. October 1, 2024 at 3:42 AM UTCresolved

      This incident has been resolved.

    API Error Rate

    Started September 25, 2024 at 5:29 PM UTC · 1m

    OutageMajor incident
    Affected components
    API
    1. September 25, 2024 at 5:29 PM UTCinvestigating

      We're investigate an elevated API error rate. Thanks for your patience!

    2. September 25, 2024 at 5:30 PM UTCresolved

      This incident has been resolved.

    Problems with Link-In-Bio

    Started September 16, 2024 at 8:51 PM UTC · 29m

    OutageMajor incident
    Affected components
    Bitly Pages
    1. September 16, 2024 at 8:51 PM UTCinvestigating

      Hi community. We are aware of a service outage specifically impacting our Link In Bio product and are currently investigating a fix.

    2. September 16, 2024 at 9:13 PM UTCmonitoring

      A fix has been identified and we are monitoring the results.

    3. September 16, 2024 at 9:19 PM UTCresolved

      The validation of the fix has completed. Bitly Pages are fully operational again.

    4. September 26, 2024 at 6:26 PM UTCpostmortem

      On `2024-09-16` We experienced an outage affecting the Bitly Pages product from `19:03Z` to `21:11Z`. The root cause was an added dependency which impacted client-side rendering of Pages. This issue was not immediately detected by automated tests or monitors. From `20:27Z` to `21:11Z`, our oncall team activated a recovery system allowing Pages served on the `bit.ly` domain to recover. Some custom domains continued to see impact. The code change contributing to the outage was identified and rolled back allowing for full recovery of Page rendering. We have already taken steps in our automation to detect similar rendering problems before they can affect our customers. We apologize for the inconvenience this outage may have caused and understand the impact to our customers. We place a high value on the reliability of our services and are evaluating ways to improve our ability to mitigate this type of issue. We also understand the impact and potential confusion caused by the lack of messaging during this outage. We value highly and will work to improve our ability to communicate about incidents in a timely fashion.

    Intermitent Issues with Billing Related Actions

    Started September 4, 2024 at 6:42 PM UTC · 1h 20m

    Pending
    Affected components
    Website (Bitly.com)
    1. September 4, 2024 at 6:42 PM UTCidentified

      We are currently experiencing issues with our 3rd party billing provider. This is intermittently affecting various billing related actions (upgrading to paid plans, retrieving billing information, etc). The provider has acknowledged the incident and the cause is currently under investigation. We are monitoring the situation closely and will share an update as soon as we know more!

    2. September 4, 2024 at 7:46 PM UTCmonitoring

      A fix has been implemented and we are monitoring the results.

    3. September 4, 2024 at 8:02 PM UTCresolved

      This incident has been resolved.