Iliad — status

Iliad established in 1999 in France by Xavier Niel is a major telecommunications company that has expanded its operations into several European markets including Italy where it has quickly become one of the most disruptive and innovative players in the telecom industry headquartered in Paris the group operates under the brand Free in France and Iliad in Italy offering mobile telephony fixed broadband ultra broadband and digital services Iliad entered the Italian market in 2018 bringing a new approach based on transparency simplicity and affordability which reshaped the competitive landscape of the country’s telecommunications sector by introducing low cost mobile plans with clear pricing and no hidden fees the company rapidly gained millions of customers within its first years of operation establishing itself as a strong alternative to traditional operators Iliad Italy provides nationwide mobile coverage through its own infrastructure while also relying on network sharing agreements to ensure service continuity as it continues to expand its proprietary network the company has invested heavily in building a robust infrastructure with a focus on 4G and 5G technologies delivering reliable fast and efficient connectivity to individuals and businesses Iliad’s entry into the Italian market forced competitors to lower their prices and improve service quality benefiting consumers and reshaping industry standards beyond mobile services Iliad has also entered the fixed broadband market in Italy offering Fiber to the Home solutions with competitive pricing and high speed connections supporting the country’s digital transformation and reducing the digital divide the company emphasizes customer centricity with simple offers straightforward contracts and accessible customer service aligning with its philosophy of putting transparency and fairness at the core of its operations Iliad’s brand identity is built on values such as honesty innovation and inclusivity which resonate strongly with consumers who seek clarity and affordability in their telecom services the group also places a strong emphasis on sustainability and corporate responsibility implementing initiatives to reduce environmental impact through energy efficient networks the adoption of renewable energy and eco friendly business practices Iliad invests in research and development to innovate in digital services explore new technologies and continuously improve network performance and user experience the company is listed on the Euronext Paris Stock Exchange reflecting its importance in the European telecommunications market and providing financial stability to support long term growth in Italy Iliad continues to expand its retail presence across the country with dedicated stores and self service kiosks making its services easily accessible to millions of customers despite challenges such as regulatory requirements competition from established operators and the capital intensive nature of network expansion Iliad has demonstrated resilience and strong growth maintaining its position as a challenger brand that drives innovation and affordability in the market through continuous investment in 5G fiber and digital platforms Iliad is playing a crucial role in enabling Italy’s digital future by providing fast reliable and affordable connectivity Iliad has become a symbol of change in the Italian telecom sector transforming the way consumers perceive and interact with mobile and broadband services and solidifying its position as a trusted and forward looking operator that continues to grow and innovate