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    Ometria outage history

    50 recorded Ometria incidents since March 2023, with official updates, affected components, duration and resolution information.

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    SMS/MMS sending failing

    Started January 4, 2026 at 10:58 AM UTC · 7h 2m

    OutageMajor incident
    Affected components
    Automation messages - other
    1. January 4, 2026 at 10:58 AM UTCinvestigating

      Our teams are investigating an issue impacting SMS and MMS sending. Currently Automation campaigns utilising SMS and / or MMS messaging are failing to send. No other channels like Email or Push are impacted and operate normal.

    2. January 4, 2026 at 1:44 PM UTCidentified

      The issue has been identified and a fix is being implemented.

    3. January 4, 2026 at 2:33 PM UTCmonitoring

      Issue resolved, we apologise for the inconvenience. Sending for SMS / MMS is working and the team is looking into the messages which did not get sent.

    4. January 4, 2026 at 5:21 PM UTCresolved

      Issue resolved, all messages sent.

    Service Status Update – Investigation in Progress

    Started November 7, 2025 at 10:46 AM UTC · 4h 36m

    IssuesMinor incident
    Affected components
    Automation messages - otherAutomation messages - Welcome campaigns
    1. November 7, 2025 at 10:46 AM UTCinvestigating

      Hello, Ometria has identified a potential issue causing data ingestion delays, which can result in delayed sending of welcome messages. All other areas are functioning as expected and no data is lost. Our engineering team is currently investigating the root cause and working to resolve the issue as quickly as possible. We will provide further updates as progress is made.

    2. November 7, 2025 at 11:28 AM UTCmonitoring

      Hello, Ometria has deployed a fix and we are currently monitoring results. Welcome campaigns are processing as normal, while the backlog gets processed as well. We will provide further updates as progress is made.

    3. November 7, 2025 at 3:21 PM UTCinvestigating

      Hello, Ometria can now confirm the fix was successful and all systems are operational. Thank you for your patience as we resolved this issue.

    4. November 7, 2025 at 3:22 PM UTCresolved

      This incident has been resolved.

    Data Loading Issue

    Started June 24, 2025 at 10:05 PM UTC · 55m

    OutageMajor incident
    Affected components
    Application / UI
    1. June 24, 2025 at 10:05 PM UTCinvestigating

      We are currently investigating an issue around data failing to load on multiple pages of the application.

    2. June 24, 2025 at 10:53 PM UTCidentified

      The issue has been identified and a fix is being implemented.

    3. June 24, 2025 at 11:00 PM UTCresolved

      This incident has been resolved.

    Ingestion delays

    Started May 25, 2025 at 11:51 AM UTC · 4h 57m

    OutageMajor incident
    Affected components
    Automation messages - otherAPIsAutomation messages - Welcome campaignsBroadcast messagesTransactional messages
    1. May 25, 2025 at 11:51 AM UTCinvestigating

      We are currently investigating the issue.

    2. May 25, 2025 at 3:39 PM UTCmonitoring

      A fix was implemented, and we are monitoring results.

    3. May 25, 2025 at 4:48 PM UTCresolved

      This incident has been resolved.

    Data Ingestion Delay

    Started May 12, 2025 at 3:17 PM UTC · 9h 2m

    IssuesMinor incident
    Affected components
    Application / UIAPIs
    1. May 12, 2025 at 3:17 PM UTCidentified

      We are currently investigating a delay in data ingestion, which is impacting reporting.

    2. May 12, 2025 at 4:00 PM UTCmonitoring

      A fix has been implemented and we are monitoring the results.

    3. May 13, 2025 at 12:19 AM UTCresolved

      This incident has been resolved. All impacted areas have caught up.

    Visit Data Ingestion Delay

    Started April 25, 2025 at 10:55 AM UTC · 22m

    IssuesMinor incident
    Affected components
    Automation messages - other
    1. April 25, 2025 at 10:55 AM UTCinvestigating

      We are currently investigating a delay in visit data being ingested.

    2. April 25, 2025 at 11:10 AM UTCidentified

      The issue has been identified and a fix is being implemented.

    3. April 25, 2025 at 11:17 AM UTCresolved

      This incident has been resolved, all visit data has been processed.

    API Gateway Down

    Started March 24, 2025 at 6:24 PM UTC · 6m

    OutageMajor incident
    Affected components
    Application / UIAPIsJavaScript tracker
    1. March 24, 2025 at 6:24 PM UTCinvestigating

      We are currently investigating an issue with the API gateway being down (both app + public facing API affected)

    2. March 24, 2025 at 6:27 PM UTCmonitoring

      Service is partially restored. A fix is in place and we are now monitoring.

    3. March 24, 2025 at 6:29 PM UTCmonitoring

      Service is now fully restored and we are continuing to monitor.

    4. March 24, 2025 at 6:30 PM UTCmonitoring

      We are continuing to monitor for any further issues.

    5. March 24, 2025 at 6:31 PM UTCresolved

      Service is now fully restored and we are continuing to monitor.

    Data ingestion Delays

    Started December 19, 2024 at 6:39 PM UTC · 24m

    OutageMajor incident
    Affected components
    Automation messages - otherAPIsAutomation messages - Welcome campaignsJavaScript tracker
    1. December 19, 2024 at 6:39 PM UTCinvestigating

      We are currently investigating a delay in data being ingested

    2. December 19, 2024 at 6:53 PM UTCmonitoring

      A fix has been implemented and we are monitoring the results.

    3. December 19, 2024 at 7:03 PM UTCresolved

      This incident has been resolved.

    Data processing

    Started November 30, 2024 at 9:20 PM UTC · 13h 58m

    IssuesMinor incident
    Affected components
    Automation messages - other
    1. November 30, 2024 at 9:20 PM UTCinvestigating

      We are currently investigating delays in visit and basket events processing.

    2. November 30, 2024 at 10:04 PM UTCidentified

      The issue has been identified and a fix is being implemented.

    3. November 30, 2024 at 10:47 PM UTCmonitoring

      A fix has been implemented, and we are monitoring the results.

    4. December 1, 2024 at 12:00 AM UTCmonitoring

      We are continuing to monitor the results.

    5. December 1, 2024 at 9:37 AM UTCmonitoring

      We continue to monitor results. Automation campaigns are operating with a decreasing delay. We can confirm no data is lost.

    6. December 1, 2024 at 11:17 AM UTCresolved

      The issue has been resolved.

    Data Ingestion Delay

    Started November 13, 2024 at 3:19 PM UTC · 25m

    IssuesMinor incident
    Affected components
    Automation messages - otherAPIsAutomation messages - Welcome campaignsJavaScript tracker
    1. November 13, 2024 at 3:19 PM UTCinvestigating

      We are currently investigating a delay in data being ingested

    2. November 13, 2024 at 3:44 PM UTCresolved

      This incident has been resolved and the backlog has been fully processed.

    Issues with Email sending

    Started October 17, 2024 at 10:54 AM UTC · 4h 39m

    OutageMajor incident
    Affected components
    Automation messages - otherAutomation messages - Welcome campaignsBroadcast messages
    1. October 17, 2024 at 10:54 AM UTCinvestigating

      We are currently investigating an issue affecting email sending for some clients.

    2. October 17, 2024 at 11:00 AM UTCidentified

      The cause of issue with emails not being sent has been identified and we are currently working to fix. It is expected that we will be able to send broadcast campaigns whose scheduled send time has past once the fix is in place.

    3. October 17, 2024 at 11:43 AM UTCidentified

      Our engineers have partially restored the service and are working towards full operation. As such some impact is expected, but you may be seeing some activity again.

    4. October 17, 2024 at 12:21 PM UTCmonitoring

      All broadcast campaigns are sending correctly again and those impacted have now been sent. Emails from Automation campaigns are sending correctly and Engineers are currently working to see if emails originating from Automation campaigns can be sent. We are working to minimise any impact but apologise for any inconvenience this issue has caused.

    5. October 17, 2024 at 3:33 PM UTCresolved

      This incident has been resolved. Emails have been sent as expected.

    UI down

    Started September 10, 2024 at 5:07 PM UTC · 8m

    OutageMajor incident
    Affected components
    Application / UI
    1. September 10, 2024 at 5:07 PM UTCinvestigating

      We are currently investigating reports of the Ometria UI not being available

    2. September 10, 2024 at 5:15 PM UTCresolved

      A fix has been implemented and login to the UI has been restored

    Campaign list not loading

    Started August 21, 2024 at 1:50 PM UTC · 50m

    IssuesMinor incident
    Affected components
    Application / UI
    1. August 21, 2024 at 1:50 PM UTCinvestigating

      We are currently investigating an issue that is stopping the campaign list from loading. This is not thought to affect any campaigns from sending.

    2. August 21, 2024 at 2:09 PM UTCmonitoring

      A fix has been implemented and we are monitoring the results.

    3. August 21, 2024 at 2:41 PM UTCresolved

      This issue has been resolved.

    Images Not Updating on Templates

    Started August 19, 2024 at 4:36 PM UTC · 50m

    IssuesMinor incident
    Affected components
    Application / UI
    1. August 19, 2024 at 4:36 PM UTCinvestigating

      We are currently investigating an issue with the images on templates not loading/updating.

    2. August 19, 2024 at 4:54 PM UTCmonitoring

      A fix has been implemented and we are monitoring the results.

    3. August 19, 2024 at 5:26 PM UTCresolved

      The issue has been resolved, and all components are operational.

    Pages not loading

    Started July 29, 2024 at 2:22 PM UTC · 17h 53m

    OutageMajor incident
    Affected components
    Automation messages - otherAutomation messages - Welcome campaignsBroadcast messagesTransactional messages
    1. July 29, 2024 at 2:22 PM UTCidentified

      We are currently investigating issues with some parts of the platform not loading. Scheduled sends are unaffected. We have identified the cause and are working on a fix.

    2. July 29, 2024 at 2:44 PM UTCmonitoring

      A fix has been implemented, and we are monitoring the results.

    3. July 29, 2024 at 4:00 PM UTCmonitoring

      We are continuing to monitor the fixes which were applied and aware of a few isolated reports of latency within the platform which are being reviewed. We have also been made aware that during the incident, Automation sends were held and later released. Apologies for the incorrect information shared previously.

    4. July 30, 2024 at 8:15 AM UTCresolved

      The issue has been resolved, and all components are operational.

    Data Ingestion Delay

    Started May 17, 2024 at 4:50 PM UTC · 10m

    IssuesMinor incident
    Affected components
    Automation messages - otherAPIsAutomation messages - Welcome campaignsJavaScript tracker
    1. May 17, 2024 at 4:50 PM UTCinvestigating

      We are currently investigating a delay in data being ingested

    2. May 17, 2024 at 5:00 PM UTCresolved

      This incident has been resolved and the backlog has been fully processed.

    Data Ingestion Delay

    Started March 27, 2024 at 11:37 AM UTC · 1h 59m

    IssuesMinor incident
    Affected components
    Automation messages - otherAutomation messages - Welcome campaignsJavaScript tracker
    1. March 27, 2024 at 11:37 AM UTCmonitoring

      A delay in data ingestion has been identified. A fix was released and we are currently monitoring the system.

    2. March 27, 2024 at 1:36 PM UTCresolved

      This incident has been resolved.

    Ingestion delays

    Started March 26, 2024 at 2:23 PM UTC · 2h 40m

    IssuesMinor incident
    Affected components
    Automation messages - otherAutomation messages - Welcome campaignsJavaScript tracker
    1. March 26, 2024 at 2:23 PM UTCinvestigating

      We are currently investigating delays in data processing.

    2. March 26, 2024 at 3:23 PM UTCmonitoring

      We have resolved the issue and we will continue to monitor the system.

    3. March 26, 2024 at 5:03 PM UTCresolved

      This issue is now resolved.

    Generate email previews

    Started March 18, 2024 at 12:29 PM UTC · 3h 58m

    Pending
    Affected components
    Automation messages - otherBroadcast messages
    1. March 18, 2024 at 12:29 PM UTCinvestigating

      We are currently investigating issues with email preview functionality. Live and test sends are not affected.

    2. March 18, 2024 at 4:27 PM UTCresolved

      The email preview issue is now resolved.

    Realtime dashboard and Broadcast campaign saving

    Started March 1, 2024 at 11:33 AM UTC · 35m

    IssuesMinor incident
    Affected components
    Application / UI
    1. March 1, 2024 at 11:33 AM UTCinvestigating

      We are currently investigating this issue.

    2. March 1, 2024 at 11:51 AM UTCmonitoring

      A fix has been implemented and we are monitoring the results.

    3. March 1, 2024 at 12:07 PM UTCresolved

      This behaviour has now been resolved. If you see any further issues, please do contact Support. Our apologies for any inconvenience this might have caused.